Expert Strategies, Insider Tips, & Proven Playbooks
Trade Show Exhibitor Guides
Why Trust Our Guides?
We don’t just design exhibits—we create complete trade show strategies that deliver measurable results. Our guides combine real-world experience with data-driven insights from hundreds of successful trade show campaigns.
- Pre-show planning and promotion strategies
- Booth design and experience optimization
- Lead capture and qualification systems
- Post-show follow-up and ROI measurement
- Industry-specific best practices and trends
You have another award-winning booth! There were approximately 200 booths at this conference and we were selected as Best in Show – Mid-Size Booth.
One of the judges sought me out and gushed-saying that we got it all right: highly targeted messaging, graphics (bold images and the video wall), and interactive components (demo stations).
Complete Trade Show Playbooks
Detailed guides covering strategy, logistics, design, and ROI optimization for major industry events.
Sweets & Snacks Expo: The Complete Exhibitor Guide
The Sweets & Snacks Expo draws 1,000+ exhibiting companies and 15,000+ industry professionals to evaluate new products for retail placement. Here’s what you need to know to plan your exhibit — from NCA application to show floor strategy.
RSNA: The Complete Exhibitor Guide
Maximize your impact at RSNA 2026. NPARALLEL + Atomic Props creates unforgettable trade show experiences that drive results for medical industry leaders.
KBIS + IBS at Design & Construction Week: The Complete Exhibitor Guide
Everything you need to know about exhibiting at KBIS and IBS during Design & Construction Week 2027: dates, costs, venue guide, and expert booth tips.
Natural Products Expo West: The Complete Exhibitor Guide
Everything you need to exhibit at Natural Products Expo West 2027in Anaheim: booth costs, floor plan, hall guide, key deadlines, and design tips from experienced trade show exhibit builders.
CES Las Vegas: The Complete Exhibitor Guide
140,000+ attendees, 4,500+ exhibitors, and four days across multiple Las Vegas venues. Get booth costs, venue breakdowns, and planning timelines for the world’s biggest consumer technology trade show.
NACS Show: The Complete Exhibitor Guide
25,000+ attendees, 1,200+ exhibitors, and 420,000 sq ft of expo space focused entirely on convenience and fuel retail. Get booth costs, category zone breakdowns, and planning timelines for the industry’s biggest annual event.
Outdoor Retailer Show Exhibitor Guide
Make your mark at Outdoor Retailer 2026 with a custom trade show booth built to inspire. Connect with outdoor industry leaders in Minneapolis, June 2026.
National Restaurant Association Show Exhibitor Guide
Stand out at NRA 2026 with a custom trade show booth designed by exhibit experts. Connect with 65,000+ industry professionals in Chicago, May 16-19.
CONEXPO-CON/AGG Exhibitor Guide
Stand out at CONEXPO 2026 with custom trade show booths designed for heavy machinery displays. Expert fabrication, strategic design & show management that drives real results.
Coachella Exhibitor Guide
Create buzz at Coachella with custom brand activations designed for the desert festival environment. Connect with trendsetters and influencers at America’s premier cultural event.
World of Asphalt Exhibitor Guide
Leverage our years of World of Asphalt experience. Expert booth design for asphalt industry success plus insider tips to maximize your show investment.
South by Southwest Exhibitor Guide
Your complete guide to exhibiting at SXSW. We share expert strategies, logistics tips, and design insights to help you succeed at Austin’s premier festival.
Need a Custom Trade Show Strategy?
Working a show not covered in our guides? Our team creates custom strategies for every major industry event.