Catch Commuters ON the move with
Transit Advertising
Targeted reach, broad visibility.
Every day, millions of people rely on public transit to navigate their busy lives, making bus shelters, subway platforms, and train stations high-traffic zones filled with potential. Transit advertising installations transform these everyday spaces into strategic touchpoints where your brand can engage with a wide and diverse audience. With 24/7 exposure, transit ad installations offer a constant, high-visibility opportunity, positioning your message in front of commuters repeatedly, enhancing brand awareness and elevating your reputation.
Our expertise as one of the nation’s leading experiential marketing agencies, with custom fabrication in-house, allows us to craft transit advertising installations that stand out visually and resonate with audiences during their daily routines.
WHY TRANSIT ADS WORK
The strength of transit advertising lies in repetition and relevance. Commuters follow predictable routes, seeing your ad multiple times per week. Unlike digital ads they can scroll past or billboards they drive by at 65 mph, bus ads capture attention during moments when people are standing still with nowhere else to look. Subway ads reach audiences underground where phone signals are weak and printed messages dominate the visual landscape.
For brands willing to think bigger, transit advertising offers opportunities for creative outdoor advertising that goes beyond printed panels. For example, augmented reality in business applications, interactive digital screens, custom fabrication services, and technology integrations can transform standard OOH advertising into immersive experiences.
Types of transit advertising
Transit advertising encompasses any OOH advertising placed in or around public transportation systems. This includes bus advertising on vehicle exteriors, bus shelter ads at waiting areas, subway ads inside train cars and on platform walls, airport ads in terminals, and various forms of street advertising connected to transportation infrastructure. The best transit advertising campaigns don’t just occupy space—they create experiences that turn everyday commutes into memorable moments.
Bus Shelter Advertising
Ads placed on bus shelters — the structures where riders wait.
Formats include:
- Backlit poster panels
- Digital screens
- 3D or interactive installations
- Fully wrapped or custom-built shelters
Taxi + Rideshare Advertising
Ads on taxis, Ubers, or Lyfts — exterior, rooftop, or interior digital screens.
Formats include:
- Roof-top digital screens
- Door wraps
- In-car digital video ads
- Window decals
Bus Advertising
Ads placed on or inside buses.
Formats include:
- Exterior wraps (full, half, or king-size sides)
- Tail ads (on the back of the bus)
- Interior cards/posters (above windows or near seats)
- Digital interior screens
- Window decals
Train + Subway Station Advertising
Ads located in or around rail systems, Amtrak, light rail, subway stations, etc.
Formats include:
- Train wraps (exterior)
- Interior posters or digital screens
- Station wall panels and platform posters
- Stairway wraps and floor graphics
Airport Advertising
Ads placed within airports and on airport shuttles.
Formats include:
- Digital displays in terminals
- Shuttle wraps
- Baggage claim screens
- Charging station branding
Street Furniture Advertising
Ads made up of physical installations in public spaces.
Examples include:
- Benches
- Kiosks
- Public bike racks
- Information panels
Our Approach to Transit Ads
As an outdoor advertising agency with a 160,000-square-foot custom fabrication facility, we specialize in transit advertising installations that other outdoor advertising companies can’t execute. While traditional outdoor advertising agencies focus on media buying and placement, we design and build the actual installations—from standard bus shelter advertising to fully custom transit environments that reimagine what’s possible.
Our fabrication services include structural engineering, custom electronics, refrigeration systems, scent machines, and dimensional prop fabrication. We’ve handled everything from smile-activated vending mechanisms to 10-foot product replicas, working within outdoor advertising design parameters while pushing creative boundaries. This custom fabrication capability allows us to execute brand advertising services that blur the line between static advertising and experiential installations.
Future-Forward Technology
We integrate leading-edge event technology into every design, transforming standard transit spaces into interactive experiences that captivate and engage commuters and passersby. By blending high-tech solutions like augmented reality and RFID with creative low-tech elements, we ensure your transit ads are both immersive and impactful. Each element works together to meet your marketing objectives, creating a transit advertising experience that stands out and resonates.
integrating transit ads with broader strategy
Smart transit advertising doesn’t exist in isolation. The most effective campaigns we’ve built connect street furniture advertising to larger experiential marketing strategies—product launches, seasonal promotions, ongoing brand activations. Whether you’re running a multi-market OOH advertising campaign or a single high-impact installation, we’ll help you think through how transit ads fit into your bigger picture.
Our team manages every aspect of your advertising project, from concept to execution. We work closely with you to understand your vision and bring it to life through custom fabrication and installation. Whether it’s securing permits, coordinating timelines, or overseeing the installation of bus ads, station takeovers, or transit wraps, we ensure your transit advertising captivates commuters and delivers a powerful brand impact.
Special thanks to your team. Their patience, attention to detail, and creativity was outstanding. Their understanding of our product and how we sell, communicating the value, and the ability to convey all of that quickly in the noisy environment of a tradeshow was critical and the execution was flawless.
Ready to Transform Your Transit Campaign?
Standard transit advertising reaches commuters. Custom transit advertising stops them in their tracks. As an outdoor advertising agency with serious fabrication capabilities, we don’t just place ads—we design and build the installations themselves. Let’s discuss how to make your transit advertising campaign impossible to ignore.
Let’s Talk About What’s Possible. Whether you need straightforward transit advertising or a fully custom installation, we’ll help you figure out the right approach for your goals and timeline.
case studies
We take pride in the powerful results we’ve delivered for our clients. See how we’ve transformed bold ideas into tangible realities for some of the nation’s largest brands.
3M: Airport Exhibit | Transit Advertising
Our airport advertising solution for 3M included immersive technology with beacons for interactive privacy education.
Ibotta: Transit Advertising Pop Up
Our innovative pop-up combined transit advertising with brand activation, boosting consumer awareness and app engagement nationwide.
Sony: Airport Ads
Discover how our interactive airport ads for Sony Reader created pre-launch buzz at major US airports.
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